How to Build a Cosmetically Motivated Dental Practice with Dr. Kenneth N. Feiler (Participation)



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Presenter: Kenneth N. Feiler, DMD, FAGD, AAACD
DateFriday, October 1, 2021
Time: 8:30am – 4:30pm
Location: 1060 Main Street Suite 201, River Edge, NJ 07661

CE Credits: 7
AGD Code: 780 Esthetics
Subject: Dental Esthetics Lecture
Boxed lunch included

Course Description:

So you want to build up cosmetic dental part of your practice. Perhaps you just want to start really doing advanced cosmetic dentistry? Or more - you want to build a practice known mostly for cosmetic dentistry

What is the difference between doing dentistry cosmetically and doing cosmetic motivated dentistry? For those that want to do more veneers, bonding, smile transformations, comprehensive full arch or full anterior treatment, orthodontic and perio plastic surgical treatments - you'll learn the barriers, complications and their solutions in attracting, convincing and performing cosmetic dentistry.

This course will give you the confidence, tools, and updates to treat seemingly simple as well as demanding cosmetic cases. All topics discussed during this course will give you the essential pearls of knowledge that you could use on your next day in the office.

Learning Objectives

  • Practice Organization
  • Required organizing (What, where, who, when, and why)
    • What: What type and degree of cosmetic or cosmetically related procedures are you providing, want to provide and/or need to provide
    • Where: What are the facilities you are using in terms of entry, exam, discussion, consults, treatment planning, pre-op, surgical
    • Who: Training and techniques (Dentists, assistants, hygienists and administrative staff)
    • When: From first contact to post op
    • Why: Your motivation determines the direction and extent and thus the success of this type of practice
  • Materials, instrumentation and equipment
  • Internal and external cosmetic marketing in all its many forms…what really works and what doesn’t
  • Pre exam histories and questionnaires
  • Photography
  • Exams and analysis
  • Direct mockups, indirect mockups, computer simulations
  • Post exam discussion
  • Treatment planning
  • Insurance?
  • Consultation, prioritization and financial arrangements
  • “Guarantees”?
  • Treatment
  • Complications
  • Follow-ups
  • Testimonials (In house & online, written & video)


Attendees will work individually and as groups to learn how to diagnose, recognize, consult, and create a treatment plan for a cosmetically motivated dental practice.

Doctors will discuss cases that Dr. Feiler will present. Attendees are encouraged to bring their own cosmetic cases - both potential and actual (on a flash drive)

Photography exercises and why great photography is essential for a cosmetically motivated practice.

This is a great course to help take you and your practice to the next level with being a cosmetically motivated office!


"NJHPDI - I love this place! Each time I come here I feel comfortable and welcome. Dr. Feiler is a great dentist and wonderful speaker - very knowledgeable and easy going person who loves to help others."

-Iwona Milachek, RDH Westfield, NJ

"A comprehensive method to focus on cosmetic dentistry in your practice."

-Dr. Cynthia Jetter, Voorhees, NJ

"Informative, I appreciated Dr. Feiler's enthusiasm and knowledge."

-Ms. Jane Merlino, Poughkeepsie, NY

"Dr. Feiler is knowledgeable and personable. NJHPDI is a comfortable and professional place to learn."

-Dr. Justin Ruffner, Orleans, MA

"It was good, I think he presented realistic cases. Some aesthetic classes have you thinking 'I could never do that,' but he presented believable cases"

"Very good. Dr. Feiler is enthusiastic about his topic"

About the Speaker

Kenneth N. Feiler, DMD, FAGD, AAACD

Dr. Kenneth N. Feiler

Dr. Feiler has been creating beautiful smiles for over 37 years, including those of celebrities from sports, film, television, and Broadway. As a graduate of Rutgers University as well as the Fairleigh Dickinson University School of Dental Medicine, where he later taught prosthodontics and oral diagnosis, he has written and continues to write on all aspects of dentistry. This has expanded into founding and directing the New Jersey Health Professionals Development Institute (NJHPDI), which offers a variety of health education courses for dental professionals.

In early 1980s Dr Feiler created a cosmetically motivated dental practice within his group practice, creating full cosmetic smile makeovers as well as innovative partial makeovers. 

Dr. Feiler presently has a large multi-specialty, multi-location group practice where he still practices cosmetically motivated dentist as well as preventive, surgical and reconstructive dentistry. 

Dr. Feiler was the first general dentist in New Jersey to become an Elite Provider of Invisalign. Dr. Feiler has been a member of the American Academy of Cosmetic Dentistry® (AACD) since 1988. He obtained his AACD accreditation in 1991 and s one of less than 400 AACD accredited dentists worldwide.

Among Dr. Feiler’s other achievements are fellowships from the Academy of General Dentistry and the National Institute of Dental Research in Bethesda, Maryland. 


Dentist: $495 (Call for staff pricing)

Additional information

Date Selection:

October 1st, 2021


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